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What is Downline in MLM?

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What is Downline in MLM?

The Downline refers to the network members that have been recruited by the consultant or a sponsor of an organization. A downline consists of all the sales and distributors below an already existing member as they receive a percentage of their recruit’s sales and recruitments. Specifically, the distributors at the lower levels of network marketing, who sell and generate referral income from those who are above them, is known as the “Downline” of a Multi-Level Marketing company.

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